fifty50

Our Clients

• 

  Vertu

  With its commitment to unparalleled communication solutions, Vertu has pioneered an entirely new category in mobile communication with its signature and follow-up products. It’s now possible to have the world’s most exclusive personal communication instrument. More than a mere mobile telephone, it fuses the best in craftsmanship, precision engineering, proven technology, high performance and unique personal service into one groundbreaking invention that will appeal to even the most discerning customer. Vertu is a possession to be treasured and a modern classic. Envisioned by the company’s Creative Director and designer, Frank Nuovo, his goal was to apply authentic time-honoured traditions and craftsmanship to proven mobile technology, the latter being a category in which Nuovo had excelled as Head of Design for Nokia since 1995. In fusing traditional craftsmanship with cutting-edge technology in such a way, Nuova endowed an everyday object with artistry and individualism, elevating it to the level of the finest timepiece. Prior to forming Fifty50, Matt spent four years at Vertu developing the initial brand concept. During this period he worked directly under Frank Nuovo’s guidance and with the company’s key marketing personnel.

  services include:

  Presentation materials, packaging, brochureware, newsletters, e-marketing and printing.

• 

  Sealife

  Merlin’s SEA LIFE attractions are an ideal, friendly and authoritative guide to man’s last great frontier…the seas and oceans of the world, and their myriad and mysterious inhabitants. An unrivalled display technology combined with biological expertise and entertainment skills are blended to create seamless journeys through european and tropical waters. You can enjoy close encounters with creatures ranging from the humble shrimp through to starfish, seahorses, stingrays and even sharks. SEA LIFE champions the cause of marine conservation, via education and awareness-raising and, wherever possible, direct action.

  services include:

  Visual merchandising, poster campaigns, support materials for new attractions, brochures, visual merchandising.

• 

  Swatch

  The history of Swatch has already filled many miles of library shelves, as the fascination it exerts continues to sustain the chronicles of Swiss watchmaking. In the 1970s, the Swiss watchmaking industry was facing meltdown, undergoing the biggest crisis it had ever known. In 1979, Swiss watchmakers pulled off an amazing feat – they launched the «Delirium Tremens», the world’s thinnest wristwatch, made up of a limited number of components. This was soon to create a revolution in the world of watchmaking and lead to its renaissance: in 1983 Nicolas G. Hayek launched the Swatch, a plastic-cased watch consisting of only 51 components instead of the usual 91 or more, offering high quality at an affordable price. This wristwatch very soon spread its joy of life right across the globe. It was phenomenally successful – the most successful watch of all time – and its parent company, the Swatch Group, was to become the largest and most dynamic watchmaking company in the world.

  services include:

  Advertising, direct marketing, visual merchandising, window graphics, press materials. Fifty50 support Swatch on a daily basis with all design requirements.

  The creativity and service delivered by the fifty50 team has been superb - they really seek to understand our business and to provide us with effective solutions.

  — Philip Woolff, Brand Director, Swatch

• 

  Hamilton

  The Hamilton Watch Company was founded in Lancaster, Pennsylvania in 1892. Its first series of pocket watches, Broadway Limited, became known as the “Watch of Railroad Accuracy”. The unrivalled precision and reliability of the Hamilton railroad watches put a stop to the epidemic of serious accidents and marked the beginning of a long and continuing era of successful timekeeping. The Hamilton brand encompasses two product lines – American Classic and Khaki. Both families build upon the brand’s American heritage to produce masterpieces of modern design and Swiss technology.

  services include:

  Advertising, visual merchandising, direct mailings, retail widow graphics, posters, newsletters, brochures and manuals.

  Fifty50 never fail to deliver. Their creativity is top notch and the end-product is consistently of the highest quality. An absolute pleasure to deal with.

  — Luis Lalor, Marketing Director, Hamilton

• 

  Acision

  Acision is the world’s leading messaging company, providing communication solutions for over 300 network operators and service providers globally.
  Acision enables more than 300 customers to serve over 1.5 billion consumers in 135 countries across six continents. They deliver more than half of the world’s text and multimedia messages and serve three-quarters of all videomail users. Their mobile payment systems have enabled global customers to secure more than US $100 billion of revenues. Acision made it possible for the TV show “American Idol” to interact with a record-breaking 60 million voters, generating additional revenues and content sales. Acision continues to build up this record of achievement and dizzying statistics and continues to invent, evolve and deliver solutions that empower customers to seize new opportunities and successes.

  services include:

  Brand development, brochureware, e-marketing, stand design, corporate literature, videos, interactive presentations.

  There are three things you should know about fifty50; they are amazing, creative and talented. They rebranded our company in a very short space of time and delivered what can only be described as a “world-class brand”, to now fit with our “world-class business”. They are always on-time, on-budget and a pleasure to deal with... perfect partners!
  

  — Hannah Summers, VP Marketing, Acision

• 

  Martini

  From its very origins, MARTINI® was a company infused with a pioneering spirit. Founders Luigi and Alessandro were convinced of their brand’s potential from the very start and determined to make MARTINI® a global brand. Alessandro Martini’s enthusiasm for new frontiers created a network of global ambassadors who took MARTINI® from Italy to New York, Brazil and beyond. By 1903 MARTINI® had become one of the most cosmopolitan drinks brands, enjoyed and appreciated in over 70 countries globally.
  Today, the Italian style, sophistication and taste of MARTINI® continues to attract many admirers and is enjoyed by fashionable celebrities in the world’s finest bars.

  services include:

  Launch materials including invite

  As a PR agency, Nelson Bostock needed a design partner that would be able to interpret our clients needs as well as our own. Fifty50 have brought a highly professional approach, the flexibility that is often required to meet our clients aims and excellent levels of creativity. It's this ability to listen to our ideas whilst bringing their own creative expertise to each project that makes our partnership work so effectively. Additionally, Fifty50 have produced work to deadline and within budget. I highly recommend them.

  — Caroline Farley, PR Director, Nelson Bostock

• 

  Austrade

  The Australian Trade Commission (Austrade) is the Australian Government’s trade and investment development agency, and it operates as a statutory agency within the Foreign Affairs and Trade department. Austrade’s objective is to assist Australian businesses in their contribution to national prosperity by helping companies succeed in international trade and investment and promoting and supporting foreign investment into Australia. Austrade’s principal role is providing advice, market intelligence and support to Australian companies, thereby reducing the time, cost and risk to these businesses in selecting, entering and developing within international markets. Austrade also provides advice and guidance on overseas investment and joint venture opportunities.

  services include:

  Creative to support PR for new online shop launches.

  Fifty50 offer big agency reliability and quality combined with the creativity and flexibility of a great small agency. They are our first port of call for a variety of design and graphics needs and are always a pleasure to deal with.

  — John Madew, Business Director, Austrade

• 

  Swatch Bijoux

  The history of Swatch has already filled many miles of library shelves, as the fascination it exerts continues to sustain the chronicles of Swiss watchmaking. In the 1970s, the Swiss watchmaking industry was facing meltdown, undergoing the biggest crisis it had ever known. In 1979, Swiss watchmakers pulled off an amazing feat – they launched the «Delirium Tremens», the world’s thinnest wristwatch, made up of a limited number of components. This was soon to create a revolution in the world of watchmaking and lead to its renaissance: in 1983 Nicolas G. Hayek launched the Swatch, a plastic-cased watch consisting of only 51 components instead of the usual 91 or more, offering high quality at an affordable price. This wristwatch very soon spread its joy of life right across the globe. It was phenomenally successful – the most successful watch of all time – and its parent company, the Swatch Group, was to become the largest and most dynamic watchmaking company in the world.

  services include:

  Advertising, direct marketing, visual merchandising, window graphics, press materials. Fifty50 support Swatch on a daily basis with all design requirements.

  The creativity and service delivered by the fifty50 team has been superb - they really seek to understand our business and to provide us with effective solutions.

  — Philip Woolff, Brand Director, Swatch

• 

  Tissot

  Tissot, the company of ‘innovators by tradition’, has been setting new standards in craftsmanship and innovation since the company’s inception in 1853. Today, Tissot is a member of the Swatch Group, the world’s largest watch producer. For more than 154 years the company has had its home in the Swiss watch-making town of Le Locle in the Jura mountains. Today it has a presence in over 150 countries. The Tissot innovation leadership is embodied by the development of high-tech products, special materials and advanced functionality.

  services include:

  Advertising, visual merchandising, direct mailings, retail graphics, training manuals. Fifty50 are the only UK graphics support agency.

  Fifty50 offers great personal account management and reacts fast and flexible to our design needs. They understand our brand and deliver creative graphic design work that is on-brand and executed reliably

  — Kathrin Buegl, Marketing Director, Tissot

• 

  Amazon.co.uk

  Amazon.co.uk opened its virtual doors in October 1998. Since this date, the company has striven to be the world’s most customer-centric company, where people can find anything they might wish to buy online - and at the lowest possible prices. Amazon.co.uk offers millions of unique items, either new, refurbished or used, across a vast section of categories comprising books, movies, music, PC and video games and software right through to DIY, clothing, gardening and home product – to name but a few! In addition, the company provides its customers with a wide variety of resources to enable them to make purchasing choices, including customer reviews and personal recommendations.

  services include:

  Creative to support PR for new online shop launches.

  As a PR agency, Nelson Bostock needed a design partner that would be able to interpret our clients needs as well as our own. Fifty50 have brought a highly professional approach, the flexibility that is often required to meet our clients aims, and excellent levels of creativity. It's this ability to listen to our ideas whilst bringing their own creative expertise to each project that makes our partnership work so effectively. Additionally, Fifty50 have produced work to deadline and within budget. I highly recommend them.

  — Caroline Farley, PR Director, Nelson Bostock

• 

  Amberfin

  AmberFin enables content owners to maximize the value of their TV, film and video content right through from capture to distribution. while simultaneously increasing revenues, reducing costs, saving time and eliminating incompatibility issues. AmberFin iCR, with four-fold Emmy award-winning technology, plays a key role in transforming the content owners have into the content their customers want. AmberFin is already a trusted partner to some of the world’s most prestigious companies. These include Sony, NBA, Turner Broadcasting, BT, Channel 4, RTM and Warner Brothers for whom AmberFin manage the digitisation, review, quality control and repurposing of their content.

  services include:

  Corporate Website, partner extranet, factsheets, interactive presentation and e-marketing.

  I like the work ethic of Fifty50; they have a fresh approach to projects and a number of interesting ideas. They are constantly looking at new technologies that can enhance our brand building, but at the same time do not forget the low level day-to-day tasks that always have to be done. Their expertise in user interface design and execution is second-to-none.

  — Scott Allen, VP Marketing, Amberfin

• 

  Flik Flak

  Flik Flak’s entire brand ethos can be expressed in just one word: “passion”. Created in 1987, Flik Flak was never just a simple children’s watch. It is the first ever brand of children’s watch to introduce the concept of teaching the time, allowing this learning experience to be transformed creatively into something amusing for children. Synonymous with quality, Flik Flak rapidly established itself as the world’s best-selling children’s watch. Inspired as it is by quality, time, fashion, and children’s tastes, Flik Flak is a brand that ensures it remains constantly stimulated and relevant to stay a step ahead and meet the expectations of parents and, of course, children!

  services include:

  Advertising, visual merchandising, direct mailings, retail widow graphics and pr activities.

  I have worked Fifty50 directly on a number of bespoke projects. They have always provided first class creativity and thinking. They are a pleasure to work with and have enabled us to do some exciting creative ideas and are a great asset to our daily work.

  — Keira Smith, Flik Flak Marketing, Flik Flak